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EMSB TO ENCOURAGE NATIONAL SWEATER DAY

Repercussion Theatre

MONTREAL, FEBRUARY 7, 2011 – On February 17, 2011, the English Montreal School Board is encouraging all its schools and centres to participate in National Sweater Day, an initiative organized by the World Wildlife Foundation of Canada.

Conceived as a unique way for Canadians to support the environment and conserve energy, National Sweater Day is a country wide initiative which asks individuals, businesses and organizations to lower their thermostats by three degrees for the entire day.

According to the World Wildlife Foundation of Canada, decreasing the thermostat by two degrees in every Canadian household throughout the winter would be the equivalent of saving 2.2 megatons of Carbon Dioxide or removing 350,000 cars from the road for an entire year.

Shoppers at Loblaws stores across Canada received their first taste of National Sweater day last year, when its employees wore quirky and fun sweaters on February 17, 2010 when the temperatures in each store dipped.

The EMSB has long maintained a strong commitment to sustainability and energy conservation. Recently, the school board entered into a partnership with Ecosystem, an industry leader in energy efficient services. Last year, Ecosystem outfittedLester B. Pearson High School in Montreal North, Pierre de Coubertin Elementary School in St. Leonard, Royal Vale in Montreal, LaurenHill Senior Campus and the facility which houses (LaurenHill Junior Campus, Fraser Academy and St. Laurent Adult Centre  and James Lyng High School in St. Henriwith technology that has cut their energy bills by 40 percent.

Ecosystem will also serve as an official sponsor of 2011 Earth Day activities across the EMSB.

The energy savings at the six EMSB institutions amount to an annual reduction of 2,480 tons of green house gasses. This number greatly reduces the EMSB’s carbon footprint and is equivalent to removing 876 cars from the road.

National Sweater Day also falls in line with the mandate of the Green Plan Committee. In May 2008, the EMSB Council of Commissioners established a Task Force to develop a Green Policy and Action Plan for the school board. Since then, the Green Plan Committee has made considerable efforts to ensure that the board becomes more responsible towards the planet as well as to increase awareness and take on initiatives to reduce the EMSB’s ecological footprint.

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Michael J. Cohen
Communications and Marketing Specialist
English Montreal School Board
Tel: (514) 483-7200 ext. 7243
Fax: (514) 483-7213
E-mail: mcohen@emsb.qc.ca